Norwegian packaging manufacturer Elopak is leading the way in sustainability by announcing Pure-Pak eSense, a new beverage carton for aseptic filling. By eliminating the aluminium barrier, the carton’s carbon footprint is reduced by 28 per cent. At the same time, recycling of the composite material is facilitated. In developing the Pure-Pak eSense, the company was able to draw on proven technologies from its packaging range for freshly filled products. This ensures product integrity as well as safety and shelf life of the contents even without the usual aluminium layer. From the outside, the new carton is identical to the popular Pure-Pak Sense Aseptic.