Over the past eight years, Givaudan has expanded its activity with no less than 20 acquisitions, going beyond flavours and fragrances into nutrition, health and wellbeing, and beauty. At the same time, societal expectations have shifted moving towards more responsible means of consumption and increasing consumer demand for products that make them both feel, and do good.
Said Gilles Andrier, CEO: “Our brand is evolving to fully reflect the Company we are today and our vision for the future. Human by nature celebrates the beauty of the human experience and our connection to nature. We are proud of being a very human company, committed to creating for happier and healthier lives, and deeply invested in showing our love for nature in everything we do.”
The Company’s new brand identity was conceived taking into account the evolution towards a more purposeful society. By shaping the future of food with ‘feel good’ and ‘do good’ experiences that respect the planet and nourish body and mind; crafting fragrances to perfume the lives and memories of individuals all over the globe; and by offering innovative beauty and wellbeing solutions that make people feel, look, and do good, Givaudan continues to connect humans to nature while acting as an agent for a more sustainable future. For more visit givaudan.com.
