Annual Trend Report captures unique market insights to help food professionals

Date: 26.01.2023Source: FrieslandCampina Professional

FrieslandCampina Professional published its fifth annual Trend Report today. The latest edition highlights three global industry trends: Weastern Wonders, Conscious Curiosity and Sensory Novelty. This year’s report is packed with inspiring ideas, recipes, and applications for food professionals including micro-trends, business insights, interviews with industry experts and the newest food creations, enabling businesses to stay ahead of the curve in a year where culinary levels will reach new heights.

The 2023 Trend Report explores new grounds through insights and recipes for dairy and non-dairy solutions in the product groups cream, cheese, milkfat and encapsulates such as creamers and whipping agents. Besides three macro trends, the report identifies eight elemental micro-trends that are translated into meaningful solutions for industrial scale production. Based on data and industry insights, the trend report elaborates on consumer needs and market trends for 2023 with input from technical experts as well as experts in sustainability and innovation.

Said Jules Kramer, Global Marketing Director Industry, FrieslandCampina Professional: “As we enter the new year, the food industry has to continue to adapt and evolve to meet the changing needs of consumers and the market. From sustainable sourcing and plant-based options to advancements in technology, the food industry is poised for innovation and growth in 2023. At FrieslandCampina Professional, we are proud of our heritage in delivering outstanding solutions and insights to the hotel, restaurant, café, and bakery industries, as well as large-scale industrial manufacturers. Our aim is to work with our fellow colleagues in these businesses to find the best ingredients for their application. The 2023 Trend Report is a testament to our mission to inspire professionals with the latest trends, while simultaneously providing them with customised solutions.”  For more and to view the report CLICK HERE

David Cox / IDM

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